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November 2003

Anne Arundel Medical Center  Good Samaritan Taps Community Partners to Raise Career Ladder

How successful has Baltimore’s Good Samaritan Hospital been in establishing a “foundation of learning” as the organization’s underlying culture? Remarkably so, judging by Director of Professional Development Stacey Brull’s use of “phones ringing off the hook” and “snowball effect” in describing the past year’s progress toward this goal.

Good Samaritan’s expanded emphasis on education as the path to greater patient satisfaction and increased quality of care has taken the form of a career ladder for professional nursing. The structure has two main components. The first consists of education programs offered on-site—for staff and community residents who want to begin a nursing career by training as a clinical nursing assistant (CNA), and an RN-to-BSN program. The second is made up of two learning centers—one a clinical simulation center, where educators demonstrate technical skills, and the other an “e-learning” center, which is particularly important for program participants who don’t have a computer at home.

Brull explains that the tremendous level of interest in the CNA program leads to lots of phone calls. And, successful—and motivated—participants can take the next step on the ladder and work toward becoming RNs, through a program the hospital has jointly created with Baltimore’s Coppin State College. That level of interest, along with the enthusiasm of the RNs who are working toward their BSNs, has created the educational snowball effect. “The impact on morale has been tremendous,” says Brull. “Now we get calls from lab technicians and unit secretaries asking what kind of course they can take.”

The entry-level CNA program was launched with a $55,444 grant from the Baltimore-based Abell Foundation, which supports innovative programs in local schools, hospitals, and human service agencies that reach out to the disadvantaged. While both foundation and hospital staff are delighted by the enthusiastic response to the program (and to the subsequent addition of the RN component), Brull offers a cautionary note to those thinking of creating a similar effort: “It’s a very labor-intensive process with a number of obstacles that may not be recognized in the initial planning.”

She explains that these range from the challenge of clearing Tuesdays for classes when CNAs typically work five weekdays, to the need to refresh English and math skills when most participants graduated from high school 10 or 15 years ago. In addition, purchasing several hundred dollars’ worth of books can be difficult for CNAs. “Buying their books might take a third of their paycheck, while they also have to feed their families,” notes Brull.

So far, there have been 45 participants in the CNA program, and 25 of these have started in the RN program. Good Samaritan is taking a breather and not accepting new candidates this fall, as the program’s ups and downs get hammered out. “We’ve learned a lot from the challenges of the pilot group; the next round will be easier, since we’ll have a better idea of what is needed for success, ” Brull says.

That is not to say that Good Samaritan isn’t currently moving forward on other educational fronts. In response to LPNs asking for a program, the hospital is now designing an LPN-to-RN program. “That’s a little more difficult than the RN-to-BSN program,” says Brull. “But with strong support from my nursing education department, we’re working on it.”

Contact:
Stacey Brull
Director of Professional Development
Good Samaritan Hospital
Phone: 410-532-4758
E-mail: Stacey.brull@medstar.net

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North Arundel Hospital With Help from the National Youth Leadership Forum, St. Mary's Helps High School Students Explore Health Care Careers

For the past two summers Pat Piepoli, a clinical recruiter for St. Mary’s Hospital in rural Leonardtown, has coordinated a day-long visit that covers six hospital departments for a group of high school students from across the country. Why? After all, it takes quite a bit of behind-the-scenes work to make it happen, from getting permission from any patients with whom students may interact to lining up things with department leaders.

Piepoli explains why: “We do it because we think it’s important for these students—all of whom have excellent academic records and who have expressed an interest in a health care career—to see medical procedures in different departments and to get a sense of patient care in a community-focused hospital like St. Mary’s.” Piepoli notes that 80 percent of the hospital’s employees live within the southern Maryland county for which it is named. “Often, we’re on a first-name basis with our patients. While that close relationship can make an experience more comfortable for them, it also keeps us on our toes—we’re likely to get personal feedback about how they were treated here.”

The organization that brings the students to the Baltimore-Washington area for ten days (and that arranges their health care-related visits to a wide range of hospitals, research facilities, and medical schools) is the National Youth Leadership Forum on Medicine— NYLF/MED. Founded in 1992, the forum’s mission is to give young people a real-life taste of the diverse areas that make up a medical career, as well as exposure to the evolving ethical and legal issues in the field. The program also explains the clinical practice and educational requirements for entering various medical professions. (NYLF conducts similar programs to introduce students to other professions as well, from law and diplomacy, to anthropology and engineering.)

Piepoli notes that many of the students start out wanting to be doctors. Several who visited St. Mary’s expressed a serious interest in becoming surgeons and were allowed to witness a surgical procedure. She notes, however, that the experience may have an unintended result. “Sometimes going into the OR and seeing an operation can change their minds; they may end up pursuing a different medical career.”

While leadership forum staff have just begun tracking how many students in the medical forum go on to health care careers, the program’s D.C. director Victor Hall notes that of the 16 advisors who supervised NYLF/MED students last summer, five were program alumni now in medical school.

Piepoli says that while preparing for the students’ visit does take careful planning, they are wonderfully appreciative and enthusiastic about the experience. At St. Mary’s, students visited the emergency department, peri-operative, (“We give them a certain spot to stand in; if a procedure gets too overwhelming, they can either sit down or leave the room”), radiology, laboratory, respiratory therapy, and rehabilitation medicine. The attention to detail in setting it all up is worth it, she says, when the hospital receives the students’ evaluation comments—she cites an example from last summer: “Everyone was so kind and answered all our questions. They have such passion for their jobs, and confidence, too.”

With such positive responses, would it be so surprising if someday one of the visiting students returns as a health professional?

Contacts:
Pat Piepoli
Recruiter
St. Mary’s Hospital
Phone: 301-475-7003
E-mail: Pat_Piepoli@smhwecare.com

Web Site SMHWECARE. COM

Victor Hall
Program Director, Washington DC
National Youth Leadership Forum
Phone: 202/777-4096
E-mail: vhall@nylf.org

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Garrett County Memorial Hospital  “Beam my voice up, Scotty” . . . Hands-free, Wireless Communication Comes to the Bedside at St. Agnes

The new wireless communication system now in the pilot stage at St. Agnes HealthCare in Baltimore does have a Star Trek quality about it: While not quite as sophisticated as the futuristic technology behind “Beam me up, Scotty,” the system does allow a staff member’s voice to be beamed instantly anywhere in the hospital just by talking to it.

“It is a badge that can either be clipped to a shirt pocket or worn as a pendant around the neck. By pressing a button on the badge, a nurse can continue to work at the bedside and simply ask the system to call a person by giving a name, title, or function. If the person is on campus, communication is immediate. (The system is supported by the wireless infrastructure St. Agnes put in place to enable this and other forms of wireless communications.)

The technology application’s full name is Vocera Communications System. The California-based company that makes it was founded just three years ago.

Nurses are the staff members most excited about the system’s potential, says John Welby, the hospital’s marketing and public relations manager. The hands-free system makes delivering patient care more efficient than having to wait for an answer from a paged physician or using the overhead speaker to ask another department to call the nursing station. “This wireless communication marks a significant advance in how we care for our patients,” notes Kathi Diver, nurse manager of the pilot medical–surgical unit. “We can attend to patients more quickly and with fewer interruptions. And, because it allows nurses to spend more time at the bedside, it has the potential to improve both quality of care and patient satisfaction.” The system also lowers the frustration level of nurses who previously had to spend time tracking down staff when they had a patient-related question, she concludes.

Contact:
John Welby
Marketing and Public Relations Manager
St. Agnes HealthCare
Phone: 410/368-2144
E-mail: JWELBY@STAGNES.ORG

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Civista Health Care  The “Grow Your Own” Approach Means Mercy Medical Center Didn't Have to Look Far to Find PET Scanner Technologists

As vice president for operations and nuclear medicine supervisor respectively, Bryan Fick and Pat Novak knew they were faced with two big workforce challenges last year as Mercy Medical Center acquired PET scanner technology to enhance its diagnostic capabilities. The first was finding scarce PET-trained technologists to perform and analyze the scans. The second was keeping current staff from leaving during the stressful period when, beyond building a suite for the scanner, the entire department was renovated.

The Fick-Novak team succeeded on both counts, through creative approaches to recruitment and retention. Mercy Medical Center now has three PET-trained technologists in place, with a fourth in training. And no one left during the several-months’ construction process, which put increased demands on staff as they worked to maintain a consistent level of patient care among shifting office locations and other disruptions.

Fick explains that he and Novak, with strong support from J. T. Salkeld, M.D., the department’s medical director, employed a wide range of techniques to achieve their staffing goals. First, they didn’t have to recruit for PET scanner technologists at all, at least not externally. Instead, after a market assessment, the medical center offered a 5 percent differential for the position—which motivated several current staff members to become PET proficient. (The same market review resulted in a salary adjustment for a number of the center’s current nuclear medicine technologists as well.)

In addition, the center relieved its nuclear medicine technologists of a number of routine tasks by creating a new nuclear medicine assistant position. Now two people hired from the outside do recordkeeping, develop film, and provide support for patients during the scanning process.

And in his role as medical director, Dr. Salkeld made full use of the range of employee recognition tools available at Mercy. These included small monetary rewards for a job particularly well done; a number of surprise breakfasts and lunches; and almost daily verbal acknowledgement of some aspect of staff’s flexibility and dedication to patient care during the construction process. That level of attention to employee morale isn’t surprising, explains Fick, because the medical center is under the sponsorship of the Sisters of Mercy. “A hallmark of the Sisters of Mercy management approach is to recognize an institution’s responsibility to care for its employees,” he explains.

Now things are running smoothly in Mercy’s Nuclear Medicine Department, with patients and their physicians taking advantage of the benefits of PET technology. These include the reduced need for invasive diagnostic surgery and more accurate staging of cancers. That has been the goal of the entire process—although it’s a little easier to see, now that the dust has settled.

Contacts:
Bryan Fick
Vice President for Operations
Mercy Medical Center
Phone: 410/332-9648
E-mail: bfick@mercymed.com

Pat Novak
Nuclear Medicine Supervisor
Mercy Medical Center
Phone: 410/332-9177
E-mail: pnovak@mercymed.com


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